Wow. This spot is brilliant, funny and will someone please give the casting director a cupcake? Even the children never missed a beat. The writing was hysterical and being a full fledged member of the minivaner’s crew I too will walk with a little more swagger in my step. The art direction? Flawless. I especially want to give a shout-out to the opening montage shot with the Dad’s bald spot. Brilliant. Wait. Did I say that already? I’m just awestruck by such mad creative skills yo. Kudos, distant colleagues to straight owning Sienna sales with your marketing skills.

From the Glass Half-Full Department:

1. There’s no work to clutter up your desk anymore.
2. Reduce, re-use, recycle. This now applies to gum.
3. Salon visits? Long and grey is in.
4. The word “staycation”. Nuff said.
5. Become a mac-and-cheese-atarian.
6. Nanny? Who lives in a pineapple under the sea?
7. Manis and pedis have become bourgeois. Plus you know how to say “bad tipper” in south asian dialects.
8. The five-second rule for dropped food has been increased to 30 seconds. Even longer if you wipe it off on your shirt.
9. DIY not only applies to re-tiling bathroom floors, but also bikini waxing and outpatient surgeries.
10. Don’t think of it as child labor, think of it as mentoring.

For us, work is anything but. And the old adage “it’s not brain surgery” is so true. Even before Lisa personally experienced seven brain surgeries, we’ve both always looked at work as an opportunity to make Mojitos out of life’s lemons — lemons, limes, whatever.

Just the other day, Jackie scratched her cornea. (Word on the street was she got into a knife fight with a print vendor over color corrections.) Since she already had to wear an eye patch, she ended up being a pirate for Halloween. Way to turn that frown upside down.

Wait. Does this make us sound annoyingly blissful and happy? Like we’re sliding down rainbows on the backs of unicorns? Did we NOT mention the seven brain surgeries and a scratched cornea?

So, on the rare occasion that we get a less-than-thrilling project or have to make the logo bigger, we’re just grateful to be working. Not to mention alive and not blind.

Goodbye Flash. Hello WordPress. Our original website — built in Flash — has served us well but, it was time for a little nip and tuck. We’re going from website to blogsite because Social Media Marketing is very slimming and we all know how traditional websites add ten pounds. Enjoy our new blog job.

From the extremely random department, it’s The Amazing Hair Hat Man from the Japan Probe. They go on to explain “The narrator introduces him as “Danny, a man who has never taken off his hat for 20 years.” Seriously? I don’t know which is funnier, the Hair Hat or the Japanese graphics and commentary.

Now someone will want to be president of your fan club.
Someone besides your mother.

This award-winning campaign was created for Mitsubishi’s entire line of cars and SUV’s. The strategy was to drive sales (no pun intended) and evolve the current stylized brand image by instilling a highly attention-getting and irreverent introductory campaign to catapult Mitsubishi ahead of the pack. The media buy was National News, Car, Sports and Men’s Magazines along with Nationwide Outdoor. (Insert manly grunt here)